Primex Tower is a highly-anticipated office skyscraper currently under construction in San Juan, Metro Manila, Philippines. The building, which is being developed by Primex Corporation, is set to become the tallest building in San Juan upon completion, and will feature 41,000 square meters of leasable office space. In addition to the office spaces, the building will also feature a Pullman Hotel, occupying the building’s ten topmost floors.
To ensure that the building stands out in the competitive San Juan skyline and to provide clear direction for visitors, Primex Corporation turned to M&G Global Ads Inc. for all of its exterior signage needs. M&G Global Ads Inc. is a premier signage maker in the Philippines, known for its ability to create high-quality, effective solutions for businesses of all sizes.
M&G Global Ads Inc. was responsible for creating two main types of signage for Primex Tower: the pylon signage and front signage. Pylon signages are freestanding signs that are usually placed at the entrance of a building or a complex, providing information such as the building’s name and address. Front signages, on the other hand, are mounted on the façade of the building and usually include the building’s name and logo.
The team at M&G Global Ads Inc. began by working closely with the Primex Corporation team to understand their specific needs and goals for the building’s signage. They took the time to understand the building’s aesthetic and messaging, as well as its target audience, in order to create signs that would be most effective in promoting the building and providing clear direction for visitors.
The pylon signage for Primex Tower was designed to be highly visible and easy to read, with clear and concise information about the building’s name, address, and logo. The sign was made of aluminum and illuminated for improved visibility at night and in low-light conditions. The pylon signage also features a sleek and modern design, in line with the building’s aesthetic and branding.
For the front signage, M&G Global Ads Inc. used high-quality materials such as aluminum and LED lights to create a sign that was both durable and energy-efficient. The sign was designed to be highly visible and easy to read, with the building’s name and logo prominently displayed. The team at M&G Global Ads Inc. also paid attention to the details and made sure that the sign was properly aligned and installed to ensure that it would be easily visible to visitors approaching the building.
